VENDOR APPLICATION + INFORMATION

Welcome to Upside Holiday Market - Vendors!

We're excited to invite you to join us for the inaugural Upside Holiday Market happening on December 21st at Sid Cutter Pavilion in Albuquerque, NM. This vibrant marketplace + event is the perfect platform to showcase your exceptional products and connect with thousands of holiday shoppers.

We're seeking vendors who are passionate about their craft and committed to providing a memorable shopping experience. We can’t emphasize experience enough as this event is built to bring life to the traditional market setting by offering things for the whole family (hint: Santa will be there with many added surprises)! 

Booth spaces are limited and will be allocated on a basis of appearance, niche, price points and overall level of interest to be a part of something great! 

On a personal note, if we haven’t had the chance to meet, Hi, I’m Ashley!  I’m a fellow maker and vendor of many markets near and far.  Before starting Upside I ran my own marketing firm that often included wearing the hat of event organizer of many shapes and sizes. Now after having a few years under my belt of managing my own booth I wanted to step back into my organizer role and bring something I haven’t seen to Albuquerque for both parties involved in markets… Customers AND VENDORS!

My goal for this market

Is to create an experience that customers will have photos and talking points to share well into their holiday (and ideally next year to look forward to) and my goal for vendors is to create a space where your time, energy and talents are valued.  I find that sometimes at markets, we put so much on the line with our businesses and are often overlooked when really we are such a huge piece of the draw to the market!  It’s upsetting to say the least so I’m organizing this along with a team of incredible people to make this a balanced effort so everyone walks away satisfied!

Other goals for this market is to cap certain categories of artisans and makers as well as diversify the items that are being sold!  We only have a limited amount of spaces to fill so we want to be mindful of how many of each category we have to make sure we aren’t oversaturating and overwhelming customers!  This is where your booth presentation matters and we need to see you and your product shine!  Tell us WHY we MUST have you at the Upside Holiday Market.  We aren’t picking favorites at this one because let me tell you, I’ve experienced it first hand and it’s the worst!  We want vendors who are eager to meet new customers, proud to showcase their talents and products and won’t hold back on making Upside Holiday Market the best!

Our market will be operating with transparency!  We will be charging a fee to enter the market and will be selecting a beneficiary to give a portion of our profits to when all of our bills and team members are paid!  This is going to take a lot of time, marketing, behind the scenes and coffee to put together before the Holiday and we are working on so many things to make it extra special.  Once we have the final amounts ironed out we will be communicating that with all of our vendors!  Also, we are hosting a special VIP shopping hour where our most eager customers can beat the rush, get a special ticket and some incentives and enjoy the first hour to get your goods! More to come on this!

EVENT DETAILS:

Location: Sid Cutter Pavillion at Balloon Fiesta Park

Friday, December 20, 2024 

  • Booth Set Up/Load In: 2:00-6:00pm  *This is the only window of time for local vendors to load in so please plan accordingly*

Saturday, December 21, 2024

  • Booth Set Up/Load In for any out of town vendors + Food Trucks Only: 7:00am-9:30am 
  • 9:45am Booths must be ready
  • 10:00-11:00 VIP Tickets Only *Market is Open
  • 11:00-4:00 General Admission
  • After 4:00 load out & clean up

Spaces

  • We will have 3 different booth options and price points for this event.  I can’t stress enough that space is limited, which is wonderful because your involvement will be focused and emphasized!  When you apply please select your first choice, second choice and third choice.  If you only have one you are willing to set up in, select NA for the other two.  Same with if you have two preferences and the third is NA
  • 8x8 Indoors Inside Aisle (your back will be to another maker)- $
  • 10x10 Indoors Perimeter  - $
  • 10x10 Outdoors Perimeter (your back will be against the building) - $
  • Food Truck or Mobile Food Vendor (generator required) - $

Electricity Access is only available upon necessity and must be noted for review

The deadline to apply is October 15th.

**Vendor Requirements:**

* High-quality, handmade or locally-sourced products that align with the market's theme.

* Professional and aesthetically pleasing booth displays.

* Excellent customer service skills.

**Terms and Conditions:** I will expand on this

* Booth spaces are limited and will be allocated on a first-come, first-served basis.

* Vendors are responsible for all equipment, inventory, and staffing.

* Tables and chairs are not provided. Vendors must bring their own.

* The market organizer has the right to approve or deny applications at its discretion.

ON THE 'GRAM

@UPSIDEGOODSCO